Social Media and the Internet: Regulating an Earthquake

“Bill Drummy, one of the multitude of thought leaders to speak at the US Food and Drug Administration hearing on using the internet and social media to promote medical products, gives his take on the proceedings.

On two wet and chilly days in November 2009, several hundred determined souls gathered in the US in a subterranean auditorium near the Washington, DC, mall. The attraction? The opportunity to witness a parade of testimony to the Food and Drug Administration about how the agency should regulate internet and social media promotion of medical products^1-3.

The auditorium, on loan from the National Transportation Safety Board – the people who investigate plane crashes and other disasters – reminded attendees of a concrete bunker, complete with what seemed to be a lead-lined ceiling, the better to keep out any unruly wireless telecommunication signal.”

See the article in full on RAJPharma.com:

Source: Bill Drummy, CEO, Heartbeat Ideas as published on RAJParma.
Date Published: December 4, 2009